Community Banking Month Spotlight: State Bank of Cross Plains
Today’s Member Spotlight focuses on State Bank of Cross Plains in Cross Plains, Wis. In the following interview, Megan Crowson explains what is unique about this local community bank.
What is unique about your community bank?
Every year, The State Bank of Cross Plains tries to come up with unique ideas to celebrate Community Banking Month. We have held online community contests, Pinterest contests and Local Hero contests. We are bold enough to try anything to make a statement that we are THE community Bank in Dane County!
How does your community bank uniquely serve your local community?
We donate both employee time and monetary funds to organizations big and small. We even host a bake sale and bratwurst sale, where employees bake homemade goods and all proceeds go to a local charity.
What is the quirkiest, strangest or funniest thing you’ve seen at your community bank?
Our bankers are up for anything. Our superhero ad campaign stretched the limit to feature our business lenders. As you can see, these heroes did not look like your typical banker.
What is your proudest moment from your time at your community bank?
The enthusiasm our staff has shown for our newest campaign—our Kindness Crusade. Throughout Community Banking Month, each of our banking offices will do one to three small acts of kindness each week and one or two larger acts for the month. But it doesn’t stop there! We also are challenging all employees and our customers to do acts of kindness throughout the month to people they know and love—or even those they work with!
Our ultimate goal is to get into our communities and incite positive change. Without our employees, none of this would be possible.