You eat local, you shop local, why not bank local? That’s the idea behind ICBA’s Go Local initiative, inspiring consumers and businesses alike to re-invest in their own communities through their local community bank.
It’s that time of year again! With holiday cheer and spending just around the corner, ICBA and the nation’s community banks are encouraging consumers to Go Local this holiday season with their purchasing, dining and spending.
To show support for entrepreneurs and small businesses throughout the holiday season, ICBA will kick off Go Local Wednesday on December 17. Throughout the day, the association’s employees, who are based in offices across the country, will visit various locally owned and operated businesses and restaurants, supporting small business owners and locally based entrepreneurs.
Plan to join us? Let us know how you plan on supporting your locally owned and operated small businesses this holiday season. Share stories and photos!
Do you know of successful small businesses in your community? We’d love to hear from them! Email Jessica Wallace at email@example.com with the story. You could be featured on an upcoming Go Local blog post.
Throughout the Washington, D.C. area, a series of brand awareness messages are going up in WMATA rail cars, buses and throughout the Capitol South metro station. These messages will be up throughout the month of April in conjunction with ICBA’s Community Banking Month.
Check out below for some of the photos:
Above is a photo of marketing on a Blue Line train car headed toward Largo. Below is a photo of a floor sign thousands of busy Washingtonians will see on a daily basis at the Capitol South station.
The entire department smiling with a wall of positive brand awareness! (below)
For community bankers, visit ICBA’s Go Local page for customizable materials to use in your community throughout April. For those visiting the Washington, D.C. area throughout April – tweet us (@ICBA) photos of signs you see with the hashtag #BankLocally!
ICBA’s Terry Jorde, senior executive vice president and chief of staff, was recently featured in Black Enterprise discussing what small business owners should know before applying for a small business loan. Terry gives great advice and suggestions such as having a good goal and business plan in mind prior to seeking the loan.
Are YOU a small business owner? What suggestions/advice would you give to other entrepreneurs getting into the game?
This past Thursday, ICBA’s own Terry Jorde joined Jim Blasingame on his radio program – The Small Business Advocate – to talk about what an independent community bank is, how it fits in the marketplace and why they’re important to small business. Listen here.
Let us know how your local community banks help play a role in small businesses in your community. Comment on this post or email Jessica Etter at firstname.lastname@example.org to share your story today.
In case you didn’t notice all of the pumpkin spiced items at various eateries and coffee shops, fall is officially upon us! How do you plan on going local this fall? Apple picking with the family? Visiting any pumpkin patches with the kids? Raking leaves?